Head of Narratives

LangChain

ABOUT US At LangChain, our mission is to make intelligent agents ubiquitous. We build the foundation for agent engineering in the real world, helping developers move from prototypes to production-ready AI agents that teams can rely on. We began as widely adopted open-source tools and have grown to also offer a platform for building, evaluating, deploying, and operating agents at scale. With $125M raised at Series B from IVP, Sequoia, Benchmark, CapitalG, and Sapphire Ventures, we’re at a stage where we’re continuing to develop new products, growth is accelerating, and all team members have meaningful impact on what we build and how we work together. LangChain is a place where your contributions can shape how this technology shows up in the real world. Today, our platform includes LangSmith (Observability, Evaluation, Deployment, Fleet, and Sandboxes), our open source frameworks (LangChain, LangGraph, and Deep Agents), and the newly launched LangSmith Engine for autonomous agent improvement. We have 100M+ monthly open source downloads, 6,000+ active LangSmith customers, and 5 of the Fortune 10 use LangSmith in production (+ 35% of the Fortune 500 overall), including teams at Klarna, Clay, Coinbase, Workday, Lyft, Cloudflare, Harvey, Rippling, Vanta, LinkedIn, Monday.com, Nvidia, and Bridgewater. ABOUT THE ROLE LangChain has strong technical credibility, a large developer community, and a lot worth saying. What we need now is someone to make sure we're saying it — consistently, strategically, and in ways that land. We're looking for a Head of Narratives to own how LangChain shows up in the world across content, brand, social, and design. This is a role for someone who thinks like a media company operator: always-on publishing, sharp editorial judgment, a clear point of view on the themes that matter, and a relentless focus on getting great content in front of the right people at the right time. You'll lead an existing team of rockstars across brand, social, content and design — each with deep expertise. Your job is to give the team a shared narrative direction, keep the output sharp and consistent, and make sure LangChain is building an audience that wants to hear from us. This is a player-coach role. You'll set the direction but you'll also be in the work — shaping editorial, giving creative feedback, and reviewing and writing. The right person is opinionated about what good looks like and hands-on enough to help get there.   WHAT YOU'LL DO: Content Marketing & Editorial - Define the themes and narratives LangChain is hitting. Spearhead the direction on what LangChain should be known for — and translate that into a rolling editorial direction that the whole team is working from. This is the backbone of everything else. - Keep the editorial calendar always on. Make sure there's always something worth reading, watching, or sharing coming from LangChain — and that it's connected to a coherent point of view. - Review content. Work closely with an existing content marketer to build the program together — shaping briefs, editing drafts, writing when the moment calls for it, and growing the team over time. - Set and uphold the editorial standard. Define LangChain's voice and quality bar. Brand - Shape brand direction in close partnership with the brand lead. The brand lead focuses on brand voice, visual identity, and standards. You'll work closely together to align on where the brand is headed, what it stands for, and how it shows up — with narrative and brand informing each other rather than operating separately. - Stay close to major brand moments. Bring a point of view on concept and messaging for out-of-home, awareness campaigns, and other brand initiatives. Work with the brand lead to make sure what we're saying and how we're showing up are pulling in the same direction. - Make sure brand and narrative feel like one thing. The brand should feel like a natural extension of the editorial point of view, and vice versa. Social & Rich Media - Partner with the social lead on strategy, themes, and goals. The social lead focuses on growing LangChain's social channels and ways to amplify our content and messaging. Work together to ensure social is amplifying the themes and narratives the broader team is driving. - Shape LangChain's rich media approach together. Work with the social lead to develop a shared point of view on how video, audio, and other formats fit into the content mix — where they build audience, where they deepen credibility, and how to build the right execution muscle over time. - Track what's working, what's not, and use it to sharpen direction. Stay close to performance across content, brand, and social to have a better sense on where to focus, what narratives are resonating, and where to double down. Brand Design - Lead the creative direction for brand design in close partnership with our brand designer. Own the visual vision for how LangChain looks and feels — and work day-to-day with our brand designer to translate that into execution across campaigns, content, social, and brand moments. - Be a strong creative partner. Have a real point of view on what looks right, what earns trust with a technical audience, and where the work needs to go further. Give clear direction and help the designer do their best work. - Keep visual identity consistent across every channel. A media company looks like itself everywhere it shows up. Make sure LangChain does too. Team Leadership - Lead by being in it. Develop your team by being close to the work — giving useful feedback, shaping output, and raising the bar through example. - Build the operating rhythm. Establish the rituals and shared workflows — editorial planning, cross-functional reviews, publishing cadences — that help brand, social, content, and design operate as a unit. - Connect narrative to the rest of the business. Translate what marketing, sales, product, and leadership need into a narrative strategy your team can execute — and keep everyone aligned as priorities shift.   WHAT WE'RE LOOKING FOR - Ability to work like a media company operator. You think in publishing cadences, audience development, and narrative arcs — not just campaigns. You know what it takes to build an always-on content engine and keep it running at a high standard. - Player-coach. You've led creative and content teams and know how to develop people — but you stay close to the work and make it better by being in it. - Strong narrative instincts. You have a clear point of view on what makes a brand story work and can translate that into real direction across content, brand, social, and design. - Analytically grounded. You track what's working, form a view on why, and use that to make better decisions about where to focus. You connect creative work to business outcomes. - Developer audience instincts. You understand what earns trust with technical audiences and can orient a creative team around that bar. - Collaborative and clear. You work well with strong practitioners who own their domains — building alignment without stepping on what they own. Nice to Have - Experience leading narrative, brand, or content teams at a developer-focused company - Background in technical or developer marketing - Familiarity with the AI/ML ecosystem and the tools developers use to build - Experience building a content marketing function, including hiring and editorial operations - Track record running brand campaigns, including out-of-home or awareness programs Salary Range: $210,000 – $240,000 Compensation Philosophy: We offer competitive compensation that includes base salary, variable compensation for relevant roles, meaningful equity, benefits, and perks. Actual compensation and offerings will vary based on role, level, and location. Team members in the EU, UK, and APAC receive locally competitive benefits aligned with regional norms and regulations. BENEFITS Benefits include medical, dental, and vision coverage, flexible vacation, a 401(k) plan, meals on in-office days in the US and more.